Hand Vacuum Archive

New features of high-end portable vacuum cleaner

Spot those diminuitive dynamos of carpet care, are helping to fuel sales in the floor-care industry’s most rapidly growing category–extraction. As a complement to full size extractors designed to clean room-size surfaces, portable deep cleaners such as Bissell’s Little Green Clean Machine, Hoover’s new SteamVac Jr. or Ryobi’s new version of its Soil Sport, give consumers the option of quick and easy floor or upholstery …

Wet-dry vacuums may not generate the same excitement as the newly reborn

Wet-dry vacuums may not generate the same excitement as the newly reborn category of extractors, but they represent a solid day-in, day-out segment of floor care that is not likely to go away any time soon. While numbers with which to quantify the business are hard to come by, one estimate places wet-dry unit volume at retail in the 2.9 to 3.1 million range for …

Handful of vacuum make debut

Royal’s red, Eureka’s black and Bissell’s green cordless hand vacuums could be battling it out this summer at retail. Whether there’s enough room for all the newcomers to survive in this category, which has been dominated by Black & Decker’s 16-year-old Dustbuster, remains to be seen. The majors believe they can pick up sales in a a business that averages 3 million units a year. …

Manufacturers of hand-held vacuum cleaners are increasing

Manufacturers of hand vacs intend to clean up in the fourth quarter with sales spurred by memorable television, radio and print ads as well as clever in-store promotions. The Black & Decker Collector and Dustbuster series, Eureka’s Corvette Vac, Royal’s Dirt Devil and Hoover’s hand vacs are being promoted this fall in television and/or print ads. Ryobi’s hand vacs also are getting a lift with …

The handheld equation: vacs add power, features, gift appeal

AS THE HANDHELD VACUUM CATEGORY matures, growth opportunities lie in new prices that appeal to a broader range of consumers, new features that add value to hand vacs and lifestyle-oriented marketing to promote multiple purchases. Several manufacturers have introduced entry-level vacs to retail at $19.99 in an effort to expand distribution and spur more gift-oriented sales. At higher prices, tools on board and other special …